Concept Shop


"The Joy of Washing" Wish Wash = Putting one's wishes into washing
Margaret Josefin Japan, Co., Ltd. is working on expanding the Wish Wash Concept Shop, which brings to you a collection of products devoted to uwashingv and aims to maximize the fun of washing based on "making a science out of washing."
A major feature of "Wish Wash" is the Fresh Shampoo Bar, where customers are able to select shampoos and treatments of choice in their favorite bottles and in the quantities they desire. Moreover, the Wish Wash product line has been developed based on human- and environmentally-friendly components from unique, extensive and expert research.
We believe that enjoying various washing scenarios, linked to all areas of life including food, clothing and shelter, from awaking in the morning to sleeping at night, above all leads to true beauty and health. By providing not only cosmetics and hair care goods, but also products that respond to every washing-related need, Wish Wash aims to become a "wash therapy shop" - i.e. a therapeutic space that delivers "washing happiness" to customers.
We aim to create shops that further contribute to the growth of the unique concept that is the Wish Wash world.